The True Reason For Success In Network Marketing

by Jack Zufelt

Why do some people make a lot of money in network marketing and others don't?

No matter how hard they try they just don't seem to be able to make it happen. They have the same product, the same tools and training as those who generate large incomes but don't ever quite get there.

Is it that some are gifted while others just don't have what it takes?

I say NO to that! Then why does this happen?

Millions of people have tried all the 'keys' to success like goal setting, reading self-help books, visualization, doing daily affirmations but never seem get the things they want.

Success has nothing to do with goal setting or any of the other so called keys to success.

I ask you these two questions:

1) 'Are you smart enough to learn what someone is willing to teach you?'

2) 'Does the information exist that you need to know to have, do or become whatever you want?

The answer to both of these questions is always YES. So you do have the ability. That is a fact. Then what does it take to put those two things together?

Simple. I call it **Core Desires**

You've heard that it's not the how, but the why, that matters in network marketing. It's true but no one focuses on this subject to the degree it needs to be. People are told to find their 'why' with the assumption they know how to do this and they don't.

Earl Nightingale said it this way 'Today in America people can become whatever they want. Trouble is, most don't know what they want.' A core desire is that thing you want so badly that you will do anything, no matter how hard, scary or expensive it is. It is a 100 on the scale of 1 to
100.

There are obstacles between where you are right now and where you want to be. What gets you past all those obstacles and causes you to be highly successful? Simple.

Core Desires at 100.

If you have a desire at 60 you will get 60% of the way there. If the desire is at 80 you will get 80% of the way there. If the obstacle is an 81 and the desire is only 80 it will stop you permanently and no amount of affirming or goal setting will make it happen.

How do you find your Core Desires?

By asking yourself this question 'What do I want that I am not getting?'

Then ask 'If I had that, what would that give me that I am not getting?'

Keep asking that question until you get the Core Desire. You will know it when you get there because there is always a noticeable, sometimes visible, but always very strong emotional reaction to the Core Desire.

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